Mike, I don't know a lot about it. It was announced a few weeks ago and the release was international and simultaneous in some pretty swanky venues. Sammy Miller was the guest of honour at the UK release.
It's electric and it is a genuine Bulto family effort. The last resurrection had no Bulto involvement and they sold the rights to the name for a limited period to Sherco and Derbi.
I expect to see a 'leccy trials bike too and soon'ish. The trials guys have little problem with the idea of electric trials bikes.