"Don't have room to store them" - and the photos are taken in that shed?
He's a long way from being the only one to do it, but damn its annoying when people take 50 different photos of the same thing. How about some detail shots?
Hell, if you advertised each bike seperately, you could even include detail shots of each bike!
I reckon Mainline is right* - the old trick of advertising stuff to ensure that you don't have to sell it...
*Hey, it surprised me too!