http://www.fullnoise.com.au/Fantastic news for YELLOW team
Suzuki Motorcycles has posted promising results for the first quarter of this year, recording a positive sales growth of 1.2 per cent when compared to the same sales period in 2010.
Furthermore, Suzuki continued to retain a number of top positions with best selling models and featured prominently in the majority of sales categories.
The first quarter sales figures for 2011 recently released by the FCAI show that 23,031 motorcycles, scooters and ATVs were sold in the period 1 January to 31 March, 2011, a decline of 1.2 per cent when compared to the same period last year.
"These figures achieved by Suzuki are very pleasing as they indicate that there may be confidence returning to the market in 2011 and we hope to see this trend continue," Perry Morison, General Manager, Motorcycles, Suzuki Australia said.
"Suzuki's ongoing commitment to delivering ground breaking, value packed products has helped with this result, and considering the recent devastating natural disasters, both here and in Japan, where most Suzuki products are produced, the results are even more pleasing."
"Our ATV sales were up significantly on last year, with an increase of 15.7 per cent, primarily due to the expansion of the KingQuad range with the introduction of two new models - the KingQuad 500AXi and KingQuad 400ASi - as well as the continued acceptance of power steer models by farmers.
"Bucking the industry trend, were our off road motorcycles which posted an 11.1 per cent sales increase. Of particular note are the solid performances of our motocross models and the DR-Z400E and DR650SE which claimed number one positions in the enduro and trail categories respectively."
"Capping off a strong first quarter for Suzuki was the impressive performance of our GSX-R brand, particularly the GSX-R600 and GSX-R750 with the recent landing of the all new 2011 models increasing the sales of these powerhouses significantly."
Fresh off claiming the 2010 Australian Supersport Championship, the GSX-R600 was the best selling 600cc sportsbike overall, while the GSX-R750 and GSX-R1000 also featured prominently in the Supersport category.
Another successful segment for Suzuki in the first quarter was sports touring, where the versatile GSX650F claimed equal first place and Suzuki occupied five out of the top ten positions.
A star performer for Suzuki in 2011 continues to be the DR-Z400E, which retained number one spot in the enduro category and recorded a 14 per cent sales increase on the same period on 2010 making it the fourth best-selling motorcycle so far this year overall.
Also featuring in the enduro category for the first time is the Suzuki DR-Z250, which has cracked the top ten with significant positive growth over last year, a notable sales performance considering it is competing amongst higher capacity models.
Motocross champions, the Suzuki RM-Z450 and the RM-Z250 both recorded impressive numbers over the past three months, with the
RM-Z450 claiming a 29.7 per cent increase in sales.
Cruiser sales were aided by a solid supply of 2011 Boulevards and the recent introduction of the Boulevard C50T, expanding the range to eight value-packed, head-turning machines.
Suzuki is expecting to maintain a strong second quarter with its competitive pricing and retail campaigns aided by the finance options provided by Suzuki Finance, with the financial partnership with GE Money soon to enter its second year.
